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Issue: Summer 2005
Alumni Profile - Taryn Rose
Shoe’s Gotta Have It
When people talk about thinking outside the box, most are speaking proverbially. But Taryn Rose MD ’88 thought literally outside the box – the shoe box – when making a highly successful career change.
The onetime orthopedic-surgeon-in-training is today the head of Taryn
Rose International, a burgeoning $20 million shoe empire with stores in
New York, Beverly Hills and San Jose, Calif., with another outpost
slated to open soon in Las Vegas.
Born in Vietnam, Rose left her native land three days before the fall
of Saigon; her family landed in Anaheim. Her father was a doctor, and
“it was ingrained that I was going to be a doctor, too,” she says. But
partway through her orthopedic residency at USC, she decided to do
something unusual – make shoes.
“I’d always had an eye for fashion, proportion and colors; that was
second nature. I thought to myself, if I could combine my education
with something that intuitive, it wouldn’t feel like work at all,” Rose
recalls.
Her family, however, didn’t take well to her new plans.
“My mother didn’t talk to me for a month; they were very opposed to
it.” But that didn’t stop her. “There were plenty of naysayers then,
but I feared regret more than failure.”
There was one tiny roadblock to her plans: Rose had no business
training. So while still entrenched in her residency. she learned the
business of making shoes in her downtime. And not just any shoes, but
shoes that would be comfortable and healthful as well as stylish. “I
knew what I wanted in a shoe, because I’d researched diabetic footwear
when I was in residency at USC. I knew how a shoe was constructed,”
Rose explains.
After finishing her residency, Rose then set about designing her first
product, a simple, elegant loafer: “I made it out of material that
looked like grey flannel but had some shimmery silver in it.” She got
Nordstrom to carry it and never looked back.
Today, celebrities such as Uma Thurman, Blythe Danner and Liv Tyler are
finding the nexus of comfort and style at her sleek salons.
“Ashley Judd broke a bone in her foot, and she had to be on the red carpet to promote her film De-Lovely.
She had to find an option that was comfortable yet safe for her,”
recalls Rose. “We dressed her up in the Rita, a high-heeled peep toe
with a black satin bow. It looked very glamorous.”
The
entrepreneuer’s plans for the future include expanding her business
into a lower-priced line, as well as designing children’s shoes. But in
the now, she credits her work with allowing her to live every day to
the fullest. “What I’m doing now fulfills my wish for a type of
lifestyle, one that includes the freedom to have more time with my
children,” says Rose.
She adds wisely, “Just don’t ignore your dreams or your inner voice –
you don’t want to end up regretting the time you’ve spent walking this
earth.” And if you’re Taryn Rose, you don’t want to regret the shoes
you’re walking in either.
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| “Don’t ignore your dreams or your inner voice,” says doctor-turned-designer Taryn Rose.
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