Our Collaborative, User-Centered Process
Effective web design is driven by a deep understanding of both the organization and its target audiences. Web Services works with you to analyze your organization’s needs and the needs of your audience to ensure that your website will meet those needs. Our process is divided into five, distinct phases:
Discovery and Research
During the discovery and research phase of the process, we interview you and your key stakeholders to determine the overall goals for your website and learn about your target audience. This allows us to outline the project’s key objectives, as well as identify metrics for tracking success.
Deliverables
- Preliminary Findings Document
Strategy and Concept Development
During the second phase of the project, we apply the information that we acquired in the discovery phase to recommend a solution that is tailored to your particular needs. Prioritizing audience, content development, and functionality, we provide a detailed timeline of the goals and scope of the project.
Deliverables
- Content Priority Document
- User Profiles and Scenarios
- Project Plan
Design
During the design phase, we translate the project's strategy into a designed user experience. Our aim is to produce a site structure and graphic design that best address your requirements and your users' needs.
Deliverables
- Information Architecture
- Wireframes
- Visual Design
- Content Delivery Plan
Building and Implementation
During the fourth phase, we build your web pages using standards-compliant HTML CSS code. We then migrate your content into a content management system, ensuring that it is easy for you to update. Finally, we test the beta, or prelaunch, version website in all supported web browsers to verify a consistent user experience.
Deliverables
- Beta Version of Website
Deployment and Launch
During this stage, we publish your website and provide the tools and training you need to update your content and maintain your website.
Deliverables
- Online Style Guide
- Pattern Library
- CMS Training
Web Services charges $125 per hour for it's web design, consulting and programming services.
Web Design and Consulting
Website Design
Explore our portfolio and process.
We offer a number of services and tools to enhance your website, including.
- Google Search Engine
- Content Management/Publishing Systems
- Website and Search Analysis
- Blog Software
- HTML E-mail
- USC Events Calendar with standard feeds
- USC News Feeds
Web Programming Services
Web Services offers a variety of custom content publishing software to fit our clients’ needs.
Portal and Collaboration Services
Web Services manages USC’s MyUSC portal project and the associated collaboration software. If you are interested in learning more about the USC’s MyUSC, please contact Candy Borland, director of Web Services, at borland@usc.edu.
How to find us
Our offices are located on the third floor of 3434 South Grand Avenue (CAL on campus maps). Getting to 3434 Grand.
Why Use Web Services?
Our expertise includes interactive media, community and user engagement, content publishing, and content aggregation. Our portfolio of completed projects includes the primary USC homepage and website as well as websites for many schools and units with a diverse range of audiences and business needs.
Web Services offers USC customers advantages that outside web firms are unable to match. Our software runs on the central web hosting infrastructure housed in USC's new, state-of-the-art data center. We provide customers with the complete technical infrastructure needed to develop and publish websites at USC, including systems capable of exchanging data with other USC websites and applications, such as the University Public Relations news database and the University Public Relations events calendar. We create newsfeeds that can be imported into USC's portal and other websites, or picked up by individual users.
As a USC group, we can assure you that you will have continuity of support in the years to come. We will help you take advantage of USC's web infrastructure and capabilities as they evolve over time and will be here for you when you need us.
Staff
Candace Borland
Candace Borland is the director of ITS Web Services. She has over 20 years of experience managing information technology groups and projects. Her past 12 years have been focused on projects that create new web sites, web communities, and web infrastructure to enable these. In 2001 Candace joined USC with the assignment to rebuild USC's web services department and central website and then to help departments across USC optimize their use of the Web.
Candace has a particular interest in the use of websites and web applications to build online communities. Her web experience began in 1995 as the founding manager of ArtsEdNet, the Getty Trust's successful early effort to use the web to create an online educational community to support K-12 arts teachers. She also has experience in Internet startups, having served as the vice president of research and development at an online education dotcom.
Candace earned her B.A. at Rice University and her Ph.D. at the University of Texas at Austin in educational psychology, with a specialization in applied statistics and research design.
Cameron Bates
Web Developer
Ellen Castillo
Administrative Services Coordinator
Archie Cayanan
Archie Cayanan is the creative director for Web Services. For five years he has advanced the practice of user-centered design at USC and led the design of many large websites, including the USC Thornton School of Music, USC School of Policy Planning and Development, and USC School of Pharmacy. He also completed the design of the new USC search powered by Google.
Prior to joining Web Services, Archie worked as a senior designer and creative director at various companies in Southern California. He received his bachelor's degree in art from California State Polytechnic, Pomona.
Samantha Chilton
Samantha Chilton is director of design and development for Web Services and leads the group's team of designers and developers. Since 2001, she has managed the group's website projects to ensure that they are successfully completed—on time and within budget. Samantha is also the information architect for the group, specializing in organizing information in ways that result in meaningful user experiences.
Before joining Web Services, Samantha worked as a program manager at the Getty Education Institute, working on one of the Getty's first websites, ArtsEdNet, an online community for art educators.
Samantha holds a B.A. from Leicester University, England and an M.A. in Educational Technology from Pepperdine University. She is a member of the Information Architecture Institute.
Robert Doiel
Robert Doiel is a software engineer for Web Services and focuses on web application architecture and implementation. Robert has been at USC for 16 years, writing applications in diverse languages, implementing database architectures, and expanding software development methods and practices for various departments.
Robert's work emphasizes front- and back-end integration through web service architectures and design patterns. He developed an open application programming interface (API) for the central USC Events Calendar.
Robert received his bachelor's degree in computer science from USC and is currently working on a master's degree at Mount Saint Mary's College.
Dan Heller
Dan Heller is a senior designer for Web Services. Over the past six years, he has developed successful designs for a wide range of organizations at USC. His design work incorporates cutting edge interactive functionality, visual aesthetics, and Ajax techniques.
Dan is committed to creating an online user experience that is engaging and user-friendly. He was responsible for the complete redesign of the USC Schedule of Classes, adding new functionality while also simplifying the search process for users.
Dan received his bachelor's degree from USC.
Ian Hunter
Web Developer
Louise Marks
Louise Marks is a software engineer for Web Services and focuses on the development of custom PHP/MYSQL applications to support the special content publishing needs of USC customers. Louise has considerable expertise in search engines, including Google search appliances.
Louise earned her bachelor's degree from the University of California, Santa Cruz.
Star Rosencrans
Star Rosencrans is a web analyst for Web Services and works in a number of areas, from content development to project management. For the past four years, Star has collaborated with variety of USC clients, ranging from small departments to large research institutes, to develop dynamic websites.
Star oversees the ongoing development and growth of the MyUSC portal. He is also an accomplished photographer whose work has been exhibited in a number of shows. Star received his bachelor's degree from USC.
Tim Wright
Web Developer












































