Provide forums such as organized events, on-line communities, and written publications that allow scholars, practitioners, and policymakers to share their perspectives and further generate ideas that enhance our understanding of enrollment issue

Conduct and sponsor research that is intellectually worthy, useful for practitioners, and has a direct and lasting impact on students, institutions, and society

Expand knowledge and expertise within the enrollment management field

Serve as a central hub for information relating to enrollment issues to advance a collective agenda focused on improving access to higher education and maximizing student success