Strategic and Corporate Communication Management
The Strategic and Corporate Communication Management concentration focuses on the strategic
management of communication in profit and not-for-profit corporate settings. It is
particularly valuable for individuals with careers and/or career interests in human resource
management, corporate communication, strategic planning, operations management, and other
general management functions.
Courses central to a concentration in Strategic & Corporate Communication Management
include:
COMM 500 - Managing Communication
COMM 505 - Communication in Work Settings
COMM 507 - Information Management
COMM 531 - Communication and the International Economy
COMM 533 - Emerging Communication Technologies
COMM 535 - Virtual Groups & Organizations
COMM 542 - Business Strategies of Communication Firms
COMM 545 - Communication and Global Competition
COMM 570 - Economics of Communication Industries
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Courses useful for a concentration in Strategic & Corporate Communication Management
include:
COMM 510 - Communication, Values, Attitudes, and Behavior
COMM 553 - Political Economy of Global Telecommunication and Information
COMM 557 - Comparative Communications
COMM 560 - Communications Policy
COMM 581 - Media in Social Services
JOUR 508 - Public Relations
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Additional valuable cognate courses are offered through the Graduate School of Business.
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Trade Journals available in the Annenberg Resource Center (West Lobby) that offer business
and industry information related to the Strategic & Corporate Communication Management
concentration include:
Business Week, Human Communication Research, Journal of Applied
Communication Research, Media & Values, Media, Culture & Society, The New York Times,
Public Opinion Quarterly, The Economist, and the Wall Street Journal.
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WWW Websites relevant to the Strategic & Corporate Communication Management concentration include:
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