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Newsroom

Daniel Durbin

Expert in popular culture, image management, and sports communication

Director, Institute of Sports, Media and Society
Clinical Associate Professor
USC Annenberg School for Communication and Journalism

Contact at: (213) 821-6615 or ddurbin@usc.edu


Expertise:
  • popular culture
  • mass media
  • branding
  • image management
  • sports communication
  • sports and culture
  • the rhetoric of sports, health, fitness, nutrition and medicine
  • the promotion of health, fitness and medicine in advertising
  • fashion