
Burghardt Tenderich
Expert in new media and marketing research
Associate Director, Strategic Communication and Public Relations Center
Associate Professor, USC Annenberg School for Communication and Journalism
Contact at: (213) 740-0446 or burghardt.tenderich@usc.edu
Expertise:
- new media
- marketing research
- Founding partner of TnT Initiatives LLC, a social media publishing and consulting firm focused on Web and health care technologies
- Was executive director of Center for Entrepreneurship and Technology at University of California at Berkeley
- Was vice president of public relations at Siebel Systems, and senior vice president and partner at technology PR agency Applied Communications
USC Information

