Media Play Up USC Warning on Smog
Environmental health researcher James Gauderman, the study’s lead author, discussed the findings – published in the New England Journal of Medicine – at a Sept. 8 press conference covered by KCBS-TV Channel 2, KNBC-TV Channel 4, KTLA-TV Channel 5, KABC-TV Channel 7, KTTV-TV Fox 11, KVEA-TV Telemundo Channel 52, KPCC-FM, KFI-AM, KFWB-AM, the Los Angeles Times, Daily Breeze, Inland Valley Daily Bulletin, Chinese L.A. Daily News, Sing Tao Daily and the Chinese Daily News.
Subsequently, the story appeared on the front page of 14 newspapers nationwide, including the L.A. Times, Sacramento Bee, Fresno Bee, Baltimore Sun, Los Angeles Daily News, Orange County Register and San Diego Union Tribune.
The study’s findings also prompted numerous editorials calling for more stringent air quality standards – particularly at the ports of Los Angeles and Long Beach – and the passage of air quality legislation on California’s November ballot, as well as placing a priority on children’s health and development in Southern California.
Fourteen editorials have since appeared in the Cleveland Plain Dealer, Daily Breeze, Daily Trojan, Fresno Bee, Long Beach Press Telegram, L.A. Times, Merced Sun Star, Minnesota Daily, Modesto Bee, Pasadena Star-News, Riverside Press Enterprise, Santa Maria Times, Sarasota Herald Tribune and the Whittier Daily News.
Stories also appeared in the Wall Street Journal, New York Times, Chicago Tribune, USA Today, Reuters, Pasadena Star-News, Associated Press, Contra Costa Times, Newsday, Atlanta Journal-Constitution, as well as on MSNBC, WebMD and National Public Radio’s “All Things Considered,” and more than 100 other publications, Web sites and radio stations across the country.
In the last month, Gauderman has appeared on KPCC-FM’s “Airtalk With Larry Mantle” and KCRW-FM’s “Which Way L.A.” radio programs. He also testified at the Senate Select Committee on Air Quality in the Central Valley at the request of State Sen. Dean Florez.
Co-author Ed Avol appeared live on KPFK-FM radio and in a Daily Trojan story, while Rob McConnell, another co-author of the study, presented the study results to the L.A. County Asthma Coalition Sept. 15.
Last month, USC’s Andrea Hricko, an associate professor of clinical preventive medicine and a member of the research team’s outreach efforts, also presented the results to the Commissioners of the City of L.A.’s Environmental Affairs Department and to 20 elected officials at a meeting of the I-710 Oversight Policy Committee in Carson.
In addition, Hricko has been invited to present the study results at the Impacts of the Ports on Economy, Environment and Health meeting moderated by California Attorney General Bill Lockyer in Long Beach Nov. 5.
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USC in the News
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The Chronicle of Higher Education mentioned USC’s $6 billion fundraising campaign. The story noted that USC had already raised $1 billion in a “quiet phase,” including the $200 million naming gift from USC Trustee and alumnus David Dornsife and wife Dana Dornsife to the USC Dornsife College.
The Guardian (U.K.) highlighted two major gifts to USC in a list of the 10 biggest philanthropic benefactors in America. The list included the $200 million naming gift from USC Trustee and alumnus David Dornsife and wife Dana Dornsife to the USC Dornsife College, and the $110 million gift from USC Trustee and USC Viterbi School alumnus John Mork and wife Julie to create the USC Mork Family Scholars Program.
The New York Times featured the USC U.S.-China Institute documentary “Assignment: China — The Week that Changed the World.” The documentary, part of a series, examines media coverage of the 1972 Nixon trip that reshaped U.S.-China relations after a quarter century of isolation and hostility. “People look back now and take it for granted that the outcome was preordained,” said the institute’s Mike Chinoy, who produced the documentary. Voice of America also featured the story.
Los Angeles Times featured the Oscar Senti-meter, a tool developed by the USC Annenberg School, Los Angeles Times and IBM that analyzes thousands of tweets about the Academy Awards nominees. The story noted that Mexican actor Demian Bechir received an enormous boost on Twitter the day of the nominations, with a total of 6,893 tweets mentioning him, a 47-fold increase from the day before. The story noted the tool uses language-recognition technology developed in collaboration with USC Viterbi School’s Signal Analysis and Interpretation Lab.
The Times of India (India) featured a three-day medical emergency training workshop organized in association with USC. At the workshop, held at GCS Medical College in India, 50 doctors and more than 100 paramedics learned how to improve emergency support systems. William Mallon of the Keck School of USC said that discussion topics included the use of portable ultrasonic devices to scan patients. “The ultrasound applications help physicians make accurate and timely decisions,” he noted. Daily News & Analysis (India) also featured the workshop.
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