Each year, USC programs and faculty research are highlighted in print, broadcast and online stories throughout the world. Highlights of recent news coverage are compiled by USC Media Relations.
USC in the News 3/6/2012
featured research by Mara Mather of the USC Davis School finding that
stress affects the way people make decisions. The study found that
stressed people tend to focus more on the upsides of decisions and
overlook the downsides. It also found differences in the way that males
and females make decisions when stressed. The research was also covered
Globe and Mail (Canada), El
Economista (Spain), Het
Laatste Nieuws (Belgium), Hechos
de Hoy (Spain), 20minutos
TV (Indonesia) and Jezebel.
New York Daily News ran an op-ed by Dan Schnur of the USC Dornsife College about Mitt Romney's efforts to battle the public image of his alter-ego, the Un-Romney. Schnur wrote that Romney is a viable Republican candidate, but has come off as privileged and out of touch with the working class voters that make up today's GOP base. "Romney's fine with the soccer moms, in other words," Schnur wrote. "But what can he do to win over the NASCAR dads?"
Los Angeles Times featured the Oscar Senti-meter, a tool to analyze Twitter buzz around the Academy Awards that was created by the USC Annenberg School's Innovation Lab, the Los Angeles Times and IBM. It found that on the night of the Academy Awards, Oscar-related tweets spiked around 5:41 p.m., when the first award of the night went to "Hugo" for cinematography. The win, an upset over "The Tree of Life," generated more than 10,000 tweets per minute.
The Scotsman (U.K.) featured a study by Nathanael Fast of the USC Marshall School and a colleague finding that the more power business leaders think they have, the worse they are at making decisions. "The aim of this research was to help power holders become conscious of one of the pitfalls leaders often fall prey to," Fast said.
KQED-FM featured research by USC and several other research institutions, finding that the oceans appear to be acidifying at an unprecedented rate — 10 times faster than at any other time in the past 300 million years. The researchers found that a greater amount of carbon dioxide is being absorbed into the oceans, creating carbonic acid, which can damage the marine ecosystem.
The Globe and Mail (Canada) ran a Q&A with Martin Gomez of USC Libraries about the future of libraries. Gomez said that it was necessary for libraries to digitize their collections and make them available to the public. Though companies like Google will do similar work, "public libraries function as intermediaries on behalf of the public, to make sure content is available to students, families and the general public," Gomez said.
The Sacramento Bee highlighted a report by Dowell Myers of the USC Price School finding that Southern California has grown more diverse. Asian and Latino populations have grown significantly in many cities, according to the report. The research was also covered by KPCC-FM and O.C. Weekly.
RedOrbit featured research by Lisa Aziz-Zadeh of the USC Dornsife College indicating that the left brain may play a role in creativity rather than just being the source of logic and math, as was traditionally thought. A series of fMRI scans of architecture students found that the two hemispheres complement each other at different times. "We need both hemispheres for creative processing," Aziz-Zadeh said. Science Codex also featured the research.
Today quoted Roger Clemens of the USC School of Pharmacy about the
amount of salt in bread.
Los Angeles Times quoted Dan Schnur of the USC Dornsife College about Mitt Romney not speaking out more forcefully against Rush Limbaugh's recent controversial comments.
Mehr News Agency (Iran) cited John Choma of the USC Viterbi School regarding Iranian scientist Seyed Mojtaba Atarodi.
The Boston Globe quoted Dan Schnur of the USC Dornsife College on what an Ohio primary win would mean for Mitt Romney or Rick Santorum.
The Philadelphia Inquirer quoted Erroll Southers of the USC Price School about security at Philadelphia International Airport.
National Journal quoted Dan Schnur of the USC Dornsife College about presidential candidates owning the flaws in their personalities.
Winston-Salem Journal quoted John Matsusaka of USC's Initiative and Referendum Institute about cigarette-tax initiatives.
McClatchy Newspapers quoted Dan Schnur of the USC Dornsife College about the changing public perception of gay marriage.
The Desert Sun quoted Jeb Middlebrook of the USC Dornsife College about people who dress up as superheroes and fight crime.
The Sacramento Bee quoted Dan Schnur of the USC Dornsife College about State Treasurer Bill Lockyer's opponents attacking him for scandals in his family.
NBC News Las Vegas affiliate KSNV-DT interviewed Eila Skinner of the Keck School of USC about bladder cancer.
News at a Glance
highlighted the undergraduate and graduate video game design programs
of the USC School of Cinematic Arts and the USC Viterbi School,
reporting that for the third year in a row, USC is No. 1 on The
Princeton Review list of Top Schools To Study Video Game Design. The
news was also covered by Georgia
The Wall Street Journal ran an obituary for sculptor Kenneth Price, a former USC Roski School faculty member and USC alumnus.
The New York Times noted that filmmaker George Lucas is a USC School of Cinematic Arts alumnus.
Shanghaist (China) ran an infographic by the USC U.S.-China Institute about tourism in China.
The Seattle Times covered the USC Annenberg School's Selden Ring Award for Investigative Reporting, given this year to reporters Michael Berens and Ken Armstrong for a three-part series called "Methadone and the Politics of Pain."
Yahoo! Sports highlighted research by Rajiv Maheswaran and Yu-Han Chang of the USC Viterbi School and colleagues on how shots are scored in basketball.
San Francisco Chronicle highlighted a lecture and book signing by T.C. Boyle of the USC Dornsife College, author of "When the Killing's Done: A Novel."
The Stir ran an infographic by the USC Rossier School about children, snacks and childhood obesity.
The Orange County Register highlighted an upcoming lecture by M.G. Lord of the USC Dornsife College about her new book, "The Accidental Feminist."
North County Times highlighted an upcoming lecture by Dallas Willard of the USC Dornsife College on "Logic, Faith and the Objectivity of Knowledge."
The Trentonian noted that Laurence Peter, a former USC faculty member, is credited with creating "The Peter Principle."
Los Angeles Daily News mentioned that recent redistricting shifted USC's University Park Campus out of Councilmember Bernard Parks' district.
Rolling Stone mentioned that actor Will Ferrell is a USC alumnus.
The Huffington Post cited a USC Center on Public Diplomacy blog.
Daily Mirror (U.K.) mentioned that Nickelodeon's Kids' Choice Awards will be held at USC's Galen Center.