Each year, USC programs and faculty research are highlighted in news articles and broadcast segments throughout the world. Recent news highlights of coverage are compiled by USC Media Relations and Health Sciences Public Relations. Some of the news links below may require online registration or may expire after a few days.
USC in the News 11/3/2009
The
Wall Street Journal highlighted the USC Stevens Institute for
Innovation in a roundup of the latest venture capital news and
analysis. USC has been churning out startups at an impressive clip,
with 15 startups from the USC Stevens Institute and $115 million raised
in less than two years, the article stated. TechCrunch
stated that the institute helps USC spin-offs manage intellectual
property, regularly incubates and showcases new high-tech ventures, and
connects promising young teams with appropriate investors for follow-up
financing and commercialization. It is "great to see universities doing
their part in furthering technological innovation and giving promising
young companies a leg up," the story stated.
The
Washington Post quoted Jerry Lucido, USC vice provost for
Enrollment Management and Policy, in a Q&A on college
application essays and admission criteria. "You be you. Writing
honestly, either with brutality or kindness, is the best strategy. This
is the time for your voice to be heard by your application readers, so
represent yourself with integrity," Lucido said. "There simply is no
mold for 'what admission directors are looking for.' The important
thing is to design your activities to develop and test your interests,
not to please a distant admission official. Yes, we believe this!"
L'Independant
(France) reported that actor Dennis Hopper is being treated
for prostate cancer through a special program at USC. Agence
France-Presse and the St.
Louis Post-Dispatch also covered the story.
The
Mainichi Daily News (Japan) highlighted USC's involvement in
a film project to recreate the Hiroshima Prefectural Industrial
Promotion Hall and much of surrounding Hiroshima as it looked before
the atomic bombing. Seven professors and graduate students from USC and
members of the computer graphics team behind the film "The Day After
Tomorrow" are collaborating on the project, which will result in a
documentary film about atomic bomb survivors, the story reported.
Toronto
Star (Canada) mentioned Mary Helen Immordino-Yang of the USC
Rossier School in an article about Kurt Fischer, who started the
international movement to marry neuroscience and education.
Immordino-Yang is the most eminent of a new generation of
neuro-educators, the story stated.
The
Herald (U.K.) cited Richard Reeves of the USC Annenberg
School in an article about New York Mayor Michael Bloomberg. "He says
that we need him, that he will save the city," Reeves has written.
"That may even be true. God knows we have him whether we like it or
not."
The
Hamilton Spectator (Canada) quoted Karen Sternheimer of the
USC College about the H1N1 flu vaccine. Sternheimer said that some
people's fear of the vaccine is powered by growing mistrust of public
institutions, certainly in the U.S., and to a lesser extent in Canada.
"A new credibility gap seems to be growing, where people don't trust
leaders to tell the truth," she added. "This could also lead to panic
if people are afraid but don't feel they can trust science or medicine
to provide a solution."
BusinessWeek
stated that the USC Marshall School has an executive M.B.A. program in
Asia, which provides opportunities to build ties with business leaders
in the region.
Miller-McCune
featured research by Nathanael Fast of the USC Marshall School on the
infectious nature of blame. Observing people blame others for their
lack of success "increased the likelihood that people would make
subsequent blame attributions for their own, unrelated failures,"
according to a paper written by Fast and a Stanford University
colleague. "Although the answer is not necessarily to stop giving
critiques or assigning blame, one strategy leaders might adopt is to
become more sensitive to what they say publicly and what they say
privately."
Jewish
Journal ran an op-ed by Martin Kaplan of the USC Annenberg
School about sending troops to Afghanistan. "Now we're gearing up to
debate how many American troops should be committed for how long to
what mission in Afghanistan. Politicians and talking heads who've never
served in the military, and whose own kids will never die in combat,
are telling other Americans why their kids must risk their lives half a
world away. Experts and officials who got Iraq wrong are getting big
airtime to tell us how to get Afghanistan right," Kaplan wrote. "I'm
not worried that Obama is getting bad advice in his Afghanistan
briefings; I'm confident that every conceivable option will have an
advocate at the table. What troubles me isn't the debate in the
Situation Room -- it's how his decision will play out in the circus
that democratic deliberation in America has become."
Jewish
Journal ran a column that encouraged people to visit the USC
Shoah Foundation Institute for Visual History and Education, "where you
can learn, donate and remember."
Science
quoted Antoine Bechara of the USC College about new research which
concludes that parallel pathways in the brain -- one involving the
insular cortex and the other involving the sense of touch -- mediate
the ability to feel the heartbeat, undermining the hypothesis that the
insular cortex is the sole source of self-awareness in the human brain.
"The experiment is very clever," Bechara said. However, he added that
one possibility the researchers didn't test is that the somatosensory
system and the insular cortex convey different aspects of the
experience of a quickening heart rate.
Politico
stated that Susan Estrich of the USC Gould School is perhaps the most
identifiable Democratic commentator on Fox News. She has been working
at the network for more than a decade, having first gotten to know Fox
News President Roger Ailes when they were working on opposite sides of
the 1988 presidential campaign, the story stated. Estrich said that
management has been receptive when she has had issues with the
network's coverage. "If there is something I think is not right, I pick
up the phone and I call," she said. "What I have been hopefully able to
do is offer my thoughts both inside and outside."
The
Weekly Standard mentioned that USC College Dean Howard
Gillman wrote an entry on the Bush v. Gore case in "The Oxford Guide to
United States Supreme Court Decisions."
The
Washington Times reviewed "Parallel Play: Life As an
Outsider" by Tim Page of the USC Annenberg School. Page's new book
describes his struggle with Asperger's syndrome, which he wasn't
diagnosed with until he was 45. "Tim Page ends his fine book by
counting a number of his blessings, and then writes, 'And if I am still
something of a stranger in this world, a predestined outsider, I remain
profoundly grateful for my life and its fitful and mysterious spells of
invisible joy,'" the review stated.
LiveScience
ran a Q&A with Zhong-Lin Lu of the USC College, who along with
colleagues demonstrated the workings of a curveball in baseball. When
batters try to gauge their approach to the ball, they must make a
mid-swing switch between peripheral and central vision, the researchers
found. Asked about the social benefits of his research, Lu said: "Basic
research in my laboratory has led to a theoretical framework that has
been applied in a number of clinical research programs on special
populations, including people with amblyopic, low vision, and dyslexic
conditions. We are also actively developing quick methods to assess
visual function in clinical settings and training procedures for
remediation of perceptual function in amblyopia."
The
Boston Globe mentioned that composer Arnold Schoenberg taught
at USC.
Houston
Chronicle featured the National Summit on Arts Journalism,
presented by the USC Annenberg School and the National Arts Journalism
Program.
Tallahassee
Democrat cited an op-ed by Ron Avi Astor of the USC School of
Social Work about the recent case in which an alleged high school gang
rape was observed by bystanders who did nothing to stop the crime. In
his column, Astor asked what could be done to prevent such occurrences
in the future.
CW
News Los Angeles affiliate KTLA-TV reported that Drew Pinsky
of the Keck School of USC performed cardiopulmonary resuscitation on a
high school football player who suffered a head injury and stopped
breathing during a game in which Pinsky's son was playing. Pinsky
performed CPR until paramedics arrived, and the player later received
successful surgery to relieve pressure on the brain, the story reported.
The
Wrap quoted Edwin Smith of the USC Gould School in an article
about filmmaker Roman Polanski's French lawyers, who have presented
another new bail offer for the director's release from a Swiss jail,
where he is being held in connection with a 1977 statutory rape
conviction. "There's no reason why there should be any similarity to
our system," Smith said. He added that while this kind of bidding is
definitely not the American style of setting bonds, U.S. judges are
amenable to hearing defense lawyers' suggestions on methods to
guarantee that their clients won't bolt, such as monitoring bracelets
or the surrendering of passports.
The
Orange County Register reported that during a conference held
last week, Andrew Lih of the USC Annenberg School wrote via Twitter
that China's major earthquake gave Twitter big popularity boost in that
country.
The
Sacramento Bee quoted Dan Schnur of the USC College in an
article that analyzed voting records of California legislators and
found that they aren't likely to vote in opposition to the majority of
their party on any given bill. "The way the legislative districts were
carved up by the two parties creates a very logical incentive structure
for members of both parties to never, ever, ever deviate from the party
line," Schnur said. "The only way you can ever lose your seat in the
state Legislature is by compromising with the other side."
The
Herald featured USC research which found that teens can
decrease their risk of diabetes by eating less sugar and more fiber.
Teenagers in the study who reduced their intake of sugar experienced a
significant reduction in blood levels of both glucose and insulin,
significant risk factors for Type 2 diabetes.
BusinessTN
quoted David Carter of the USC Marshall School in a story about Jimmy
Haslam, who recently bought a minority interest in the Pittsburgh
Steelers. Carter said that Haslam shouldn't be worried about a
potential league-wide lockout should owners and players fail to reach a
new collective bargaining agreement in 2011. "The potential for a
lockout may impact the potential owner's decision process," Carter
said. "[But] those who purchase sports franchises tend to do so for
extended periods of time, and this will blunt any shorter term issues
the league may encounter."
Glendale
News-Press quoted Lars Perner of the USC Marshall School in a
story about a retail area in Glendale. Perner said a transformation to
a more entertainment-oriented landscape could give the area a unique
draw. "You might be able to keep Glendale residents in that area
instead of maybe going to other areas that might be seen as more
glamorous," Perner said.



